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Marketing Design Specialist

EMC Publishing, LLC

EMC Publishing, LLC is a premier publisher of educational textbooks, supplements, technology, and assessments for the K-12, post-secondary, and adult education Market. The company was founded in 1954 in St. Paul, Minnesota and quickly established itself as a leader in World Language education in classrooms throughout the nation. Over the years, EMC has expanded into the academic and technical fields of Health Careers and Computer Literacy.

EMC Publishing, LLC publishes print and electronic educational materials under three imprints:

  • EMC School—secondary textbook programs in the categories of World Languages (K-12), Literature and Language Arts, Economics, American Government, and Personal Finance.
  • Paradigm Education Solutions—materials for secondary and post-secondary students in the fields of Computer Applications, Business Education, and Health Careers.
  • JIST Career Solutions—the country’s premier career publisher with materials for secondary, post-secondary, and adult education on job search, career exploration, occupational information, life skills, and character education.

EMC is committed to developing comprehensive educational materials and providing personalized service to educators. Known as innovators in the educational field, EMC provides the most advanced textbook programs and technology courseware for K-12 and post-secondary schools throughout the country.

Marketing Design Specialist

Job Summary

The Marketing Design Specialist will be responsible for the design of visual communication materials and related marketing items for the k-12 markets. Requires specialized knowledge of design trends and techniques to create attractive, high-impact designs for print and digital marketing collateral. The incumbent will use a variety of industry-standard hardware and software applications.

Must be adept at reviewing creative briefs in order to execute all marketing initiatives from concept to packaged, press-ready files. This position requires a high-level of proficiency in page layout, typography, illustration, photography manipulation, and multimedia software. This position also requires problem-solving abilities to a degree where each design project is not seen in isolation, but rather the “bigger picture” in a creative campaign in order to be implemented across all markets and all mediums.

Reporting to the Director of Marketing, the Marketing Design Specialist will work closely with product managers and the marketing specialist to ensure that all projects are on brand and executed within expectations. The ideal candidate must be able to work in a fast paced, changing environment and maintain a high level of professionalism, courtesy, and ethics.

Essential Duties and Responsibilities

  • Designs communications and marketing collateral from concept to completion (press-ready), including emails, flyers, self-mailers, brochures, postcards, catalogs, signage, advertisements, etc.
    • Create page layouts per specified design requirements, format copy, and position graphics; as needed, update files throughout the traditional and electronic editorial process.
    • Organize and move projects along seamlessly through the work process from start to completion.
    • Prepare mockups on request for specified projects.
    • Standardize creative efficiencies across all channels and markets to minimize production costs and duplication efforts.
    • Organize and manage library of brand assets, including logos, photos, templates, etc.
  • Designs in-house collateral, including sales decks, training tools, presentation resources, etc.
  • Submits projects to Purchasing, while adhering to their various requirements and specifications, and approve and correct print and digital proofs.
  • Maintains technical knowledge by attending design workshops, reviewing professional publications, and participating in professional societies.

Education and Experience

  • Undergraduate degree in Graphic/Web Design or related field
  • 3 – 5 years of professional experience as a designer
  • Agency experience a plus

Qualifications, Knowledge, Abilities and Skills

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed are representative of the knowledge, skill, and ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential duties.

  • Proficient in current versions of industry-standard software (InDesign, Photoshop, Illustrator, Acrobat, and Dreamweaver).
  • Working knowledge of one-, two-, and four-color printing processes, electronic publishing, and web design.
  • Proficient in Microsoft Office applications—Word and PowerPoint, in particular.
  • Ability to work effectively and efficiently on a team, as well as independently.
  • Strong conceptual skills and creative brief interpretation.
  • Strong design style, including creative design solutions.
  • Strong knowledge of design for print and digital marketing collateral.
  • Excellent typography skills and fluency using style sheets.
  • Strong understanding of printing and pre-press terminology and principles.
  • Knowledge of collecting, uploading, downloading and transmitting digital files to internal and external teams.
  • Understanding of and experience in corporate branding and guidelines and how to implement effectively across all mediums.
  • Ability to effectively manage multiple projects/tasks of varying complexities, meet hard deadlines, and work well under pressure.
  • Extremely detailed-oriented and possesses solid organizational skills.
  • Ability to positively accept constructive criticism and feedback.
  • Excellent written and verbal communication skills to keep key project leaders apprised of project status and manage expectations of different marketing personnel’s project timelines given department resources.

EMC Publishing offers market-competitive salary with excellent benefits.

To be considered for this position, you must submit your salary requirements, resume and cover letter and apply through employment@emcp.com, linkedin.com, or monster.com

No phone calls please.

EMC Publishing LLC is an Equal Opportunity Employer: Minorities, Women, Veterans, Disabilities.

EMC Publishing, LLC is committed to providing Equal opportunity to all applicants. In accordance with our policies and federal law, we’re committed to provide reasonable accommodations so if you are a qualified disabled person, a disabled veteran or have other barriers to access our online application system, please contact Human Resources at 651-290-2800 to discuss alternative ways to apply for employment.